An amazing example of the low-budget is this curious chart. Clearly so much work and thought has gone into it, at first one is inclined to call it high-budget, or awesome, or any superlative you prefer. However, it does not stand up to closer inspection. This chart is intended to show the many positive attributes of the "DUO," a product which turns your PC into a tablet PC with the wave of a stylus in front of a receiver. Therein lies its low-budgetry.
For, upon perusing it's general layout and categories, one finds that it isn't actually showing me anything good about the DUO. Why is there a darker blue swath inside a lighter blue color? No one knows. Is it trying to tell me something about "Device Coverage" or "Price Competition"? Perhaps. But all I know this that Price Competition is "very high." I know very little.
The eight points of the octagon are all given values of "good"-ness, but they are not comparable values. "Many" and "high" are not comparable, nor do they tell me very much about "Application" or "Writing accuracy." This person has not even gone to the trouble of fixing their spelling mistake in "Function Covera," a fact that is highlighted by the fact that they spelled it correctly in the "Device Coverage" category. How did they know that the four bullet points listed below their chart wouldn't fit into the crazy eight-sided monstrosity. I think if they tried they would have found room. Or manhandled them in even if they didn't quite fit.
Every strange and inaccurate thing (I suspect that Microsoft would be surprised to hear that the DUO was "MS Gesture"-compatible) that the creator of this chart has said about the DUO would have been much better illustrated in a list perhaps? An outline if they were getting really fancy. Why has this marketing person gone to so much trouble to create this crazy chart? Ah, it is all a shambles. Their product is just a low-budget rip-off of other more functional products sold by much less low-budget retailers. In their attempts to create a high-budget chart they have created the most low-budget of marketing infographics. I have seen too much similar marketing low budgetry to have any sympathy for their failure. They are not even pavs in my book. Only low budget. Only the lowest of budgets.
One can peruse this chart in all of its glory and full low-budgt context here: http://www.avecoindia.com/products/interactive-products/duo.php
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